This blog post is contributed by Vaijayanthi KM (VJ), Regional Coordinator, India – Just a year and half back, Twitter was more about passing your time reading tweets and having a ‘public chat’ with friends and strangers alike than anything else. Whoever would have thought it would scale to the level it is today or have imagined the value it would add to people, brands and enterprises since then. I first heard of Twestival, the Twitter festival, back in July 2009. As I mentioned elsewhere, “There I was, sipping coffee while wondering how to make my life more meaningful… A chance mention to a colleague, a couple of emails and a Skype call later my life completely changed – I had become the regional coordinator for Twestival in India!”
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