#AddaTales – ‘The old woman turned and smiled’

Storytelling gets interesting when the inspiration for it is interesting. This week’s #AddaTales was surely that and much more, with equal doses of intrigue, emotion and nostalgia. The timing is perfect as we fast approach Mother’s Day weekend and Twitterati gets into the mood to shower some much needed love on their mother. The story that came from this week’s #AddaTales was more beautiful than we ever imagined, and we’re very happy to share it with you.

mother's day stories

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The future of digital takes shape at Click Asia Summit 2016!

Virtual Reality. Augmented Reality. Evolving KPIs. Content Marketing. Vernacular Content. Multiplatform Design. Big Data. These were the buzzwords for two days at Taj Land’s End, Mumbai during the Click Asia Summit 2016. A conference with a difference, it got together the best names in the digital industry from across the globe to give people a glimpse into what the digital future looks like.

click asia summit 2016

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Buzzing Blogosphere – Kollam Temple Incident: Man-made tragedy

When a massive fire erupted in the premises of the Putungal Devi temple in Kollam, killing in its wake at least 107 people and injuring many more, a wave of shock and disbelief swept over the nation. The incident which took place in the wee hours of Sunday, April 10, was a result of a stray firecracker lighting up a large stack of fireworks – reportedly 50 tonnes. The fire caused severe damage to surrounding properties as well, the impact of which can be best understood by the fact that the glass walls of a showroom situated two kilometers away were shattered. Understandably, the reactions from the Blogosphere about this incident were angry and frustrated, with a sliver of hope that such ‘incidents’ don’t take place in the future.

kollam temple fire

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Guest Post – What failures teach us…

Working in the digital world has a thrill of its own. Unlike other, more established forms of communication, the digital world is a dynamic, constantly evolving beast. The good part is that the stake holders in the digital world have the power to change and shape this world. The downside? A higher risk of failure and not-meeting-expectations. Failures have something to offer too, as Kavita Jhunjhunwala tells us in the guest post below.

Kavita curates as well as hosts Click Asia Summits.  An experienced digital marketer and event enthusiast, she was keen to bring in an event in Asia that looked at digital marketing challenges from within the industry and would bring the fraternity together to discuss practical solutions. With multiple successful events to Click Asia Summits’ credit, Kavita and her team are looking for new innovative formats for the subsequent editions.

Click Asia Summit 2016 is a digital transformation conference to be held at Taj Lands’ End, Mumbai on the 21st and 22nd April, 2016. BlogAdda is proud to partner with Click Asia Summit this year!

click asia summit

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